DSH Marketing Skills

A curated marketing skill pack for DeepSeek Harness, ported from coreyhaines31/marketingskills (MIT). It is an installable DSH bundle, not a folder of copied markdown.

It contains eight focused skills plus a router:

• copywriting — landing pages, headlines, CTAs, value propositions; removes AI tells.
• copy-editing — seven-sweep edit of existing copy, AI-tell cleanup, content refresh.
• cro — conversion review for pages and forms, experiments.
• ab-testing — experiment design, sample size, test templates.
• emails — welcome, nurture, re-engagement and lifecycle sequences.
• popups — exit-intent, modals, banners, overlay copy.
• offers — value framing, bonus stacking, guarantees, urgency.
• pricing — pricing models, tiers, willingness to pay, pricing-page teardown.

Why this is not a raw copy

• Curated, not all 53. These eight are the core skills that reference each other; the long tail of niche marketing skills is intentionally omitted.
• A router skill (marketing) decides which skill to load, instead of making the model guess.
• A real bundle. package.json + cordis.patch.yml + a provider that reads manifest.json and each SKILL.md; install once, no manual copying.
• Fixed an upstream bug. cro/SKILL.md links references/inbound-routing.md, but the file lives under skills/revops/; this port copies it so the link resolves.
• Tests. npm test validates the provider, the manifest, every frontmatter, and every references/ link.

Install

Option A: DSH bundle

From a local checkout, install the folder through Plugins → Add plugin, or with the plugin manager. After the package is published to npm:

dsh plugin --profile web add dsh-marketing-skills

Option B: copy into the skills root

./install.sh

or:

mkdir -p "${DSH_HOME:-$HOME/.dsh}/skills"
cp -R skills/* "${DSH_HOME:-$HOME/.dsh}/skills/"

The filesystem skill provider watches ~/.dsh/skills, so the skills appear without restarting. The bundle route registers the same skills through the provider.

Use

Ask the agent normally, or start with the router: "Use the marketing skill to decide which skill fits this task." Examples:

• "Rewrite this landing page with the copywriting skill."
• "Review this signup form with the CRO skill."
• "Help me price this product with the pricing skill."

The agent can also load a skill by name with the skill tool.

Attribution

• Upstream: coreyhaines31/marketingskills, MIT, Copyright (c) 2025 Corey Haines.
• Port commit: 88c79f6528a9347420e57ceb1fff9a60de651768.
• Changes: kept the upstream skill bodies and references; omitted evals/; fixed the CRO inbound-routing.md reference by copying it from skills/revops/.
• This port is unofficial and not affiliated with DeepSeek.

License

MIT, see LICENSE and NOTICE.md.